Attending events from the sofa?
How can a product be presented to a group of international trade specialists who cannot come together at a traditional event? For the launch of the Voluson SWIFT ultrasound scanner by GE Healthcare, Saint Elmo’s Experiential conceived and designed a virtual event. The virtual launch event was held internationally in twelve of GE Healthcare’s sales regions and offered participants the opportunity to experience the new ultrasound scanner with AI technology in a holographic presentation. And all without having to get up from the sofa.