[Translate to English:] Saint Elmo's Werbeagentur Horsch

How do farmers become heroes?

With the "Farming Heroes"  B2B campaign, HORSCH and Saint Elmo's show us how it's done.

HORSCH Maschinen GmbH is the hidden champion in agricultural technology. The 30-year-old, family-run manufacturer of agricultural machinery in the fields of tillage, sowing technology and crop protection convinces customers with its innovative premium products that are developed very closely for the needs of farmers. The "Farming Heroes – Next Generation Technology" campaign designed by Saint Elmo's focuses on the farmer and gives him a suit that combines all the tools of the machine and makes him a hero.

The campaign is used across the world – the centerpiece is the award-winning image film, and there are also various product motifs and digital activities. It's proof that B2B communication and image advertising do not have to be separated.

 

Cross-media international implementation

In addition to the film, there are more than 150 advertisements that appear in the newspapers and magazines relevant to the target group. The campaign is also used at trade fairs and online. The suit was actually produced so that it can be used at events.

Cross-media international implementation

In addition to the film, there are more than 150 advertisements that appear in the newspapers and magazines relevant to the target group. The campaign is also used at trade fairs and online. The suit was actually produced so that it can be used at events.

Cross-media international implementation

In addition to the film, there are more than 150 advertisements that appear in the newspapers and magazines relevant to the target group. The campaign is also used at trade fairs and online. The suit was actually produced so that it can be used at events.

Cross-media international implementation

In addition to the film, there are more than 150 advertisements that appear in the newspapers and magazines relevant to the target group. The campaign is also used at trade fairs and online. The suit was actually produced so that it can be used at events.

[Translate to English:] Saint Elmo's Werbeagentur Horsch Landingpage

HORSCH makes you a hero

You can upload your face as a photo on your own landing page and become a hero. Of course, you can also find a lot of information about the machines there and sign up for the newsletter on product and company innovations.

Saint Elmos Agency Munich

Saint Elmo's
Munich

Kaulbachstraße 4
80539 Munich

T:+49 (0)89 599958-0
E-Mail: muenchen@saint-elmos.com

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